Resume
Experience
Flora Energia
May 2025 - current
UX/UI Designer
Brazil
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Sole UX/UI designer responsible for redesigning and creating new flows for a SaaS platform in the energy sector, considering user experience, business, and technical constraints using Figma.
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Created wireframes and interactive prototypes for validation with developers, PMs, and stakeholders.
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Designed A/B test variations to support data-driven decisions for continuous improvements.
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Iterated on designs based on feedback.
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Conducted research to support design decisions.
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Restructured dark mode screens with a focus on contrast and accessibility.
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Contributed to the evolution of the design system to maintain product consistency.
Linx | Stone co
Jul 2024 - Mar 2025
Product Designer
Brazil
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Sole designer in a CRM and e-commerce squad for supermarkets and gas stations.
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Redesigned the product categorization flow, reducing configuration errors and improving the manager experience.
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Created and improved reusable tag flows based on internal feedback.
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Conducted discovery and development of new features, such as a loyalty points program and discount club.
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Presented solutions in refinement sessions with developers, aligning design decisions with technical constraints.
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Designed A/B test screen variations, contributing to data-driven decisions.
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Results included reduced support tickets and more efficient use of reporting systems.
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Worked on internal projects focusing on usability and prototyping.
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Created usability testing scripts and executed tests for two key projects.
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Eliminated the need for external testing tools (e.g., Maze) by optimizing testing workflows.
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Contributed with data analysis and UX principles to improve products continuously.
AB Inbev
Nov 2023 - Jan 2024
UX Designer
Campinas - Brazil
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Led the complete redesign of a management software for automotive workshops (web and mobile).
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Collaborated directly with the CEO and developers to simplify workflows and improve navigation.
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Conducted heuristic analysis, wireframes, and high-fidelity prototypes.
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Focused on design system consistency and cross-device experience.
InTune Auto
Jun 2023 - Nov 2023
Product Designer
New York USA
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Participated in over 10 startup projects across industries (legal, construction, education, etc.).
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Designed SaaS, web/mobile apps, and landing pages for MVP validation.
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Conducted user research analysis, prototyping, and delivered user-centered solutions.
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Built proof of concepts with stakeholders for rapid validation.
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Strong use of Figma, design systems, and responsive interface design.
Uitify
Fev 2023 - Jun 2023
Product Designer
California USA
Carol Ferrari Designer
Apr 2021 - May 2022
UI/UX Designer Freelancer
Brazil
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Designed landing pages focused on performance and strategic goals.
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Created intuitive interfaces aligned with business needs and specific audiences.
Education
2021 - 2025
AI para Designers – Interaction Design Foundation
UX Design and Figma Foundations - Alura
UX Writing: User-Centered Focus - Alura
UX Research: Internal Team & User Interviews - Alura
Design System: Building, Scaling & Documenting - Alura
Data-Driven UX Design: Collecting and analyzing data
- Alura
Cognitive Psychology Applied to UX - Udemy
2013 - 2015
UNIABC - Brazil
Postgraduate in Business Management
2007 - 2011
Unia - Brazil
Bachelor’s degree of Business Administration
Professional skillset
Wireframing & Prototyping
User Interviews (Remote)
User Research
User Persona
UI Style Guide
Figma
Miro
Slack
Asana
Jira
Languages
English (B2-C1 level)
Portuguese (native)